hype
146
4.3
- noun
- /haɪp/
:
bombo publicitario
- In our society, however, appearances and hype often eclipse reality.
- media hype
- the hype surrounding
- much hype
The people who buy them on the hype end up just getting wiped.
- The people who buy them on the hype end up just getting wiped.
- And so there's a lot of hype around what you might do.
- The culture really drives the demand and hype for that product forward.
- And momentum and hype are really powerful drugs.
- And then they came straight down after the hype or somebody just leapfrog.
- Because if it's all hype, you know, it wears off, right?
- I feel like there's just so much hype and I just thought it was OK.
- Thank God I didn't believe my own hype and get stand up.
- Which I really think could be the hype of the cyber truck, right?
- Maybe when the AI hype cycle dies down a little bit.
- Now I'm now out of the hype movement longer than I've been in.
Examples
-
And with all the hype surrounding LeBron James this is a bit of a disappointing debut on the big stage for him today.
-
The movie generated a lot of hype before its release, creating excitement among fans.
-
- Well it definitely lives up to the hype I can see why you wanted to come back here.
-
The culture really drives the demand and hype for that product forward.
-
But in 2012, it's gone beyond hype, with real user benefits driving adoption.
Blog text (1) -
Many commented that the attention on environmental issues, especially climate change, was a case of hype overwhelming solid business sense.
Academic text (2010) -
Your drink didn't live up to its hype.
-
You know, to be honest, I don't really get all the hype about Aaron.
-
One of the film's more intriguing aspects, however, has been all but lost in the hype surrounding it.
Academic text (2004) -
Olivier never lived up to the hype of a player starting as a redshirt freshman.
Blog text (1)
Synonyms
289
3.0
Making something known to many people to get attention
124
3.2
An activity that tells people about a product to make them buy or support it
37
6.9
A short public mention that tries to make people notice or buy something
26
7.6
Loud, exciting attention and talk around an event or product
17
5.1
A showy display meant to attract attention
14
4.1
A lot of excited publicity to make people like or want something
13
3.9
Strong excitement and attention from many people and the media
12
7.0
Publishing shocking or exaggerated stories to get attention
7
7.2
A short text that praises something too much to help sell it
4
9.9
Loud, showy promotion that makes something seem better than it is
2
8.3
Claims that exaggerate product benefits and are not meant literally
1
9.9
A way of selling that uses pushy, dishonest methods to get attention
Compounds
- Slang
1
6.0
A fast rise in excitement among many people about a new product or event, often driven online
How Publicized
Surface Forms
Etymology
Hype can be remembered from hyper meaning 'too much'; hype is the loud, excited publicity or talk that makes a product or idea seem better than it really is.