to hype
- verb
- /haɪp/
- To make the festival a success, we need to hype it online and reach as many people as possible.
But this was portrayed and hyped as this really, really big threat.
- But this was portrayed and hyped as this really, really big threat.
- And like, it's fine to hype it if you're actually going to win, right?
- Yeah, he's hyping it, I think almost too much.
- So we, you said earlier, Julian, the media tends to hype things.
- Not now people hyping different coins and tokens and predicting prices.
- So don't kill me, but I think this is a book that is being over hyped.
- OK, I love when I hear the hype about something, but I always let it over hype the thing for me.
Examples
-
During the event, the speakers hyped the audience up with exciting previews of what's to come.
-
If you're going to hype it, hype it with the facts.
-
Oh, yeah, hype it up.
-
We hype these people up.
-
Yeah, I think for me to be honest, despite perception or whatever, I had to hype myself up.
-
Well, Buzz, gonna hype you again.
-
And like, it's fine to hype it if you're actually going to win, right?
-
I'm trying to hype myself up to have this big, heroic moment, and now I'm really second guessing myself.
-
The Houston Chronicle has been hyping Buffalo Bayou development for years.
Academic text (2004) -
The company decided to hype their new product with a flashy advertising campaign.
Synonyms
To try to sell something forcefully, often illegal goods
Tell people about a product to increase sales
Tell many people about something so they know it exists
To make something seem more important or bigger than it really is
Make something seem more important or serious than it really is
To say that something is better or more important than it really is
To make stories seem more exciting than they are
To make someone or something look more attractive and exciting than they really are
Make something seem better than it really is
To make something seem more important by adding details or exaggerating
To try to make many people believe false or one-sided information
To make something seem more important or bigger than it is
Praise something more than it really deserves
To praise someone too much to make them seem better
To promote something loudly and with exaggeration to get attention
Announce something loudly to get attention
To loudly promote things in public to attract attention
Make people click by using exaggerated headlines or images
To make something well known by giving it a lot of media attention
To tell many people about something so they know it
Antonyms
Phrasal Verbs
Compounds
- Slang
A fast rise in excitement among many people about a new product or event, often driven online
How Promoted
- Literature
Surface Forms
Etymology
Hype is easy to remember: think of hyper meaning 'over' or 'too much', so to hype something is to loudly promote it and make it seem bigger or more exciting than it really is.