ballyhoo
- noun
- /ˈbæliˌhu/
- Literature
- And when you hear the ballyhoo that, in 2007, the likes of Atonement, American Gangster, The Kite Runner, and The Diving Bell and the Butterfly are seen as serious Academy Award contenders, you know it's going to be business as usual come Oscar night.
- ballyhoo parades
- Night of ballyhoo
- Last Night of ballyhoo
Examples
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Yet for all the ballyhoo, hosannas, and lucrative negotiations, the journey of the James Ossuary to Toronto was ill-starred.
Academic text (2003) -
The biggest ballyhoo that you do not mention is the privileged position of the US dollar in being used to settle international trade.
Blog text (24) -
Anything we can blow up to a ballyhoo on the first edition?
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Now then, I'm afraid all this ballyhoo is on your account.
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It better be good after all this ballyhoo.
-
HUAC's visit to Detroit was preceded by "all the ballyhoo of a three-ring circus."
Academic text (1997) -
Exploiting the best talent, technology, and ballyhoo the firm had to offer, The Enchanted Forest and The Wife of Monte Cristo were engineered to play in first-run theaters on single bills.
Academic text (2017) -
The movie premiere was filled with ballyhoo, drawing crowds and flashing lights.
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Despite the ballyhoo surrounding the product launch, many found it underwhelming.
-
The politician's speech was more about ballyhoo than actual policy proposals.
Synonyms
Exaggerated, flashy advertising that makes something seem better than it is
A short public mention that tries to make people notice or buy something
Loud, exciting attention and talk around an event or product
A lot of excited publicity to make people like or want something
Strong excitement and attention from many people and the media
A short text that praises something too much to help sell it
Too much promotion by people who try to make something seem better than it is
Actively promoting something to get people to notice and support it
Antonyms
Compounds
- Literature
A person who uses flashy tricks to get public attention for a show or product
How Publicized
- Literature
- Literature
Surface Forms
Etymology
Ballyhoo as a noun comes from that noisy showman's cry and means 'loud, showy publicity'. A helpful way to remember it is to think of the circus or the word hype, so a ballyhoo is noisy promotion that makes a big fuss but may exaggerate the truth.