marketing blitzkrieg
- noun
- /ˈmɑrkɪtɪŋ ˈblɪtskriːɡ/
:
campaña de marketing relámpago
- With their aggressive marketing blitzkrieg, the startup managed to gain significant market share in just a few weeks.
Examples
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The company launched a marketing blitzkrieg to promote its new product before the holiday season.
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Something about its ubiquitous marketing blitzkrieg is unsavory to me.
Blog text (10) -
It's the marketing blitzkrieg that puts up a red flag for the organization that Osmanagic always mentions as the future protector of his valley of the pyramids—UNESCO.
Academic text (2006) -
During the conference, they revealed their marketing blitzkrieg, which was designed to quickly capture the attention of potential customers.
Synonyms
39
2.6
A planned series of ads and activities to get people to buy or notice something
16
3.0
A planned series of ads on TV or online to get people to buy a product
1
4.6
A short period when many ads run to make a big impact
1
2.8
A set of ads and activities to get more people to buy a product
A sudden strong campaign to sell many products quickly to gain market share
A fast, intense plan to get results quickly
Antonyms
How Intense
Surface Forms
Morphology
The phrase combines 'marketing' (promotional activity) with 'blitzkrieg' (a rapid, forceful assault), so its meaning—an intense, fast marketing campaign—is directly inferable from the constituents. This metaphorical but straightforward military-to-business mapping (e.g., 'blitz' in advertising) is a common, cross-linguistically attested pattern and would be clear to a learner who knows both words.
Etymology
Marketing blitzkrieg comes from joining marketing with the German word blitzkrieg, which meant 'lightning war', a very fast, powerful attack. So it describes a very fast, intense marketing campaign that tries to overwhelm the market and get big results quickly.