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AD

AD

640 2.2
A paid message that tells people about a product or service
  • noun
  • /eɪ di/
translation icon : anuncio
  • DeLauer Diamonds is looking for a new ad agency.
  • display ads
  • an ad campaign

Music videos are really just ads for whole albums.

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Examples

  • Why don't you put an ad in the classifieds?

  • Michel responded to an ad for a room in a downtown loft with three film students.

    Fiction book (1991)
  • We'll play his new ad for you right after this ad.

  • Why not take a full page ad in The Times and sell tickets for the cops to come and watch?

  • But you have late night TV ads going with that.

  • You might even be able to get the store to place an ad in your newsletter.

    Academic text (1999)
  • A lot of those ads appeal primarily to kids.

  • We placed this ad and Dory reached out.

  • Recently, she saw a full-page ad in the paper for a polo tournament.

    Academic text (2008)
  • The magazine featured an ad for the latest smartphone on its cover.

Synonyms

commercial
vsAD
804 2.9

A short paid advertisement on television or radio

is a paid promotional label used across media, not only broadcast formats
148 1.8

A message, like on TV or a poster, that tries to make people buy something

is used as a paid label marking content as commercial promotion in media
promo
vsAD
  • Informal
51 4.1

Short advertisement for a product or event

is a paid label identifying material as commercial promotion rather than the offer itself
advert
vsAD
  • UK
15 2.2

A short message that tells people about a product, service, or event

serves as a paid label indicating promotional material, especially online or in media
advertizement
vsAD
  • US
1.4

A public message that tries to sell a product or service

functions as a paid tag identifying material as sponsored or promotional
adv
vsAD
  • Informal
8.9

A short notice that offers something for sale in newspapers or online

acts as a paid label applied to material to show commercial promotion

Idioms

14 8.4

Repeated so often that it becomes annoying or boring

ad infinitum
  • Formal
7 8.8

Going on forever without any limit

3 8.6

Attacking a person in an argument instead of their idea

1 6.9

In a way made for a specific situation when needed

1 7.7

Says or does something without planning

ad interim
  • Formal
8.5

For a short time until a permanent one takes over

ad libitum
  • Specialized
9.9

To perform freely without preparation in speech or music

9.9

A Latin legal phrase meaning for the purpose of taking someone to court

Compounds

39 2.6

A planned series of ads and activities to get people to buy or notice something

22 3.0

A company that makes ads and plans how to show them to customers

22 7.4

An attack on a person in an argument instead of their idea

9 1.0

A short message printed in a newspaper that tells people about things for sale or jobs

9 7.0

Made quickly for a specific purpose when needed

want ad
  • US
9 2.9

An ad in a newspaper asking for things like jobs or items

A short notice in a newspaper or magazine where people sell items and offer services

1 4.6

A short period when many ads run to make a big impact

1 9.9

A way of arguing that shows a claim leads to something impossible or silly

1 4.6

A group of people set up for a short time to do a single task

ad valorem
  • Formal
1 8.6

Calculated from an item's value, usually for taxes

1 7.7

A tax charged as a percent of the price of goods or services

button ad
  • Texting
3.4

A small ad that appears at the bottom of a web page

9.9

A person a court chooses to sue for someone who cannot act for themselves

9.9

A court order to bring someone to court to be tried

A long arc of red sand dunes in southern Saudi Arabia

An armed group linked to Hamas that carries out attacks against Israeli targets

9.9

The last date when something must happen

A court order telling a person to go to court and testify as a witness

How Promotional

advertorial
  • Literature
2 7.7
commercial
804 2.9
AD
640 2.2

Surface Forms

AD singular
ads plural

Etymology

AD is the short form of the word advertisement, which is a public message used to sell or promote something, and that is why an ad today means a paid announcement or 'commercial promotion' in media.