to undersell
1
4.7
- verb
- /ˌʌndərˈsɛl/
:
vender a un precio inferior
- The latter governments, pressed by their own domestic business sectors, complain that Brazil's unilateral decision to devalue gives an unfair advantage to Brazilian exporters, enabling them to undersell their competition in the other MERCOSUR countries.
I'm saying I usually say we want the best possible deal because I don't want to undersell it.
- I'm saying I usually say we want the best possible deal because I don't want to undersell it.
Examples
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Even worse, this sole importer is often a local manufacturer that makes similar products and thus has no desire to undersell its own brands.
Academic text (2011) -
"To attract more customers, the shop aims to undersell its competitors with special discounts."
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It's better to undersell and over deliver.
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There are many artists who have had to lower their prices to make sales, which makes it hard for me to make my own sales because, simply, they are underselling me.
Blog text (1) -
She was scared to tell me what she thought it might be worth to her because we're online friends, and I told her not to undersell me.
Blog text (1) -
They can undersell anyone.
Fiction book (1993) -
All new Vertigo books seem to undersell, and all they'll have left is Fables & co., American Vampire & co., and Unwritten, I think.
Blog text (16) -
Then there were the street peddlers who would park around the corner, underselling the store owners in a perennial war: the store owners calling on the police to keep them moving and the peddlers coming back.
Fiction book (1997) -
The generating sector of the electric utility industry is now deemed capable of becoming effectively competitive, with new entrepreneurs erecting small, gas-fired plants that can undersell the nuclear behemoths erected by many traditional utilities in the days when regulation seemed to provide an assurance of a return on such investments.
Academic text (1997) -
The new store can undersell its rivals by offering lower prices for similar products.
Synonyms
74
6.7
To sell goods at very low prices to beat competitors
28
4.4
Sell goods or services at a lower price than a competitor
3
5.2
Sell something for less than its normal market price
1
5.9
Offer to do work or sell something for a lower price than others to win a contract
To offer a lower price than other companies to win work
How Cheap
Surface Forms
Morphology
Etymology
Undersell comes from under- meaning 'below' and sell meaning 'to sell'. So to undersell a rival is to sell 'below' them — offering a lower price than a competitor.