sweetener
- noun
- /ˈswitənər/
- Before finalizing the deal, they offered a sweetener to make the proposal more appealing.
- sweetener in the deal
- offering sweeteners
- financial sweetener
Examples
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As a further inducement to developing countries, wealthy countries should offer three powerful deal sweeteners.
Academic text (2008) -
Actually, Xerox wanted to purchase Apple stock and granted Apple full access to Xerox Parc as part of the deal sweetener.
Blog text (33) -
Let me add this sweetener.
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I want a couple bucks and a sweetener.
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And in that spirit, I'm gonna throw in a sweetener.
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Both Future Folk are given love interests, adding a bit of sweetener to the mix.
Blog text (8) -
I threw in a little sweetener I don't think you can match.
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Why is the city giving hundreds of millions of dollars of tax sweeteners to a private developer?
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The sweeteners to the grand bargain will be some infrastructure investment and maybe job creation tax credits.
Blog text (27) -
We were offered a small sweetener on our pension multiplier, so I, along with almost 20% of my colleagues in our district, left the profession we all loved.
Blog text (29)
Synonyms
Something that attracts people by offering a reward or advantage
Something that attracts people, often to make them pay attention
A quality that tempts people by promising a reward
Something meant to attract someone, like a compliment or an ad
Something added to an offer to make it more attractive
Antonyms
Something that makes people less likely to do something, often by fear of punishment
How Attractive
Surface Forms
Morphology
Etymology
Sweetener is also used for offers and deals: like adding sugar to food, a sweetener is 'a thing added to make an offer more attractive'. This meaning comes from the same idea as sweeten ('to make sweet'), so it helps you remember that a sweetener makes something more appealing.