promotional expense
- noun
- /prəˈmoʊʃənl ɪkˈspɛns/
:
gasto promocional
- To attract new customers, our company increased its promotional expenses by launching several advertising campaigns.
Examples
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In connection with travel, entertainment, and promotional expenses, some companies now insist on paying directly for travel
Blog text (20) -
Many businesses allocate a significant portion of their budget to promotional expenses for effective advertising.
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The annual report highlighted the increase in promotional expenses aimed at boosting brand awareness.
Synonyms
3
3.0
The money a company spends on advertising, distribution, and selling products
How Much
1
3.0
Surface Forms
Morphology
The meaning 'money spent on advertising or publicizing' is directly and transparently derived from combining 'promotional' (relating to publicity/advertising) with 'expense' (money spent). This adjective+noun composition follows a common, literal pattern found across languages and would be clear to a B1 learner who knows both constituent words.
Etymology
Promotional expense comes from the simple picture of a business paying to get attention for its goods, like buying ads, signs, or handing out flyers; promotional means trying to promote or show something and expense is the money paid. So the phrase means the money spent on 'advertising' or 'publicizing' a product, service, or company.