product launch
7
3.2
- noun
- /ˈprɒdʌkt lɔːnʧ/
:
lanzamiento de producto
- We've got to go through to Edinburgh for a product launch and Harvey Nichols.
- a new product launch
- a successful product launch
- the biggest product launch
And the market serves as an experiment lab for price tests, for product launch tests, etcetera.
- And the market serves as an experiment lab for price tests, for product launch tests, etcetera.
- So let's get into this ten step method to sell out your new product launch.
- He would be on the stage at the product launch and then that favorite line, one more thing.
- We have all the summertime stuff, new product launches like the brand brand new stuff.
- Funnily enough, the product launch delay was launched such that it actually launched while I was at Burning Man, which was not, not supposed to be, but there was.
Examples
-
SuperDimension executives are preparing for a U.S. product launch in October.
Academic text (2004) -
We really had our first product launch in April commercially.
-
You gonna tell us about the product launch?
-
My friend, a long time ago, you asked me a favor before a product launch, and I said no.
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Anyway, let's talk about the new product launch, OK?
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I'm excited for my first product launch for my own brand.
-
But, "as with every product launch, unit sales will tail off," noted a recent company blog post.
Blog text (12) -
The business has experienced solid growth, and they have enabled several product launches that prove their methods are effective.
Blog text (3) -
Now we have an amazingly cool product launch just around the corner that we love.
Blog text (5) -
The company organized a lavish event for their upcoming product launch next week.
Synonyms
590
2.9
An announcement, product, or statement made available to the public
205
4.9
A first public appearance by a person or thing
27
4.4
The official start of offering a new product or service to the public
24
4.1
A public event where people see something new for the first time
18
3.6
To start something, often for the first time
1
3.6
A planned launch of a new product to customers with advertising
How Big
7
3.2
Surface Forms
Morphology
The meaning 'the act or event of introducing a new product' is directly derivable from combining 'product' (the item) with 'launch' (to initiate/roll out). This straightforward compositional pattern is common in business contexts and across languages, so a B1 learner who knows both constituents will readily understand it.
Etymology
The phrase product launch uses a simple image: a new product is like a ship or rocket and launch means to send it out into the world. So a product launch is the planned event when a company 'sends' the product to the market to get attention and sales.