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million-dollar concept

million-dollar concept

5.5
An idea that is likely to make a lot of money
  • noun
  • /ˈmɪljənˈdɑːlər ˈkɒnˌsɛpt/
translation icon : concepto millonario
  • Their new app was called a million-dollar concept by tech investors after its launch.

Examples

  • She was determined to come up with a million-dollar concept before turning thirty.

  • Sometimes, a seemingly simple idea turns out to be a real million-dollar concept.

  • This is a million-dollar concept!

  • The new app is a million-dollar concept!

  • Investors were excited when they saw her million-dollar concept for an innovative health app.

  • After a thorough pitch, the board agreed that his proposal was a true million-dollar concept.

  • She spent months developing a million-dollar concept that could revolutionize the industry.

Synonyms

big idea
vsmillion-dollar concept
41 3.2

An important plan or reason that guides a project

focuses on exceptional monetary value and likely large profit
grand idea
vsmillion-dollar concept
4 4.0

A bold, exciting plan to do something new

stresses exceptional monetary value rather than bold ambition

How Valuable

million-dollar concept
5.5
tin-pot idea
  • UK
8.4

Surface Forms

Morphology

million-dollar + concept

The phrase is compositional: 'million-dollar' denotes a very high monetary value and when combined with 'concept' yields an idea judged to be exceptionally valuable or likely to generate profit. This numeric‑value + noun pattern is straightforward and cross‑linguistically common, so a B1 learner who knows the parts can infer the meaning.

Etymology

The noun million-dollar concept paints a picture: million-dollar shows big money and concept means idea, so it suggests an idea so good it could earn a million dollars. That's why it means 'a very valuable idea' or 'an idea likely to make a lot of money'.