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to commoditize

to commoditize

3 7.3
To make a product or service common and like others so it loses value
  • verb
  • /kəˈmɒdəˌtaɪz/
  • Specialized
translation icon : comercializar
  • When a company commoditizes its services, it often leads to lower prices and fewer unique features.
  • commoditized products
  • become commoditized

And with the Internet, the middle becomes way more commoditized real, real fast.

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Examples

  • Meanwhile, bearings themselves had become commoditized, and offshore producers were bringing in cheaper substitutes.

    Academic text (2012)
  • As competition increased, many products were commoditized and became indistinguishable from one another.

  • And with the Internet, the middle becomes way more commoditized real, real fast.

  • But overall, prices come down over time as technology is commoditized and competition increases.

    Blog text (15)
  • Distribution has been commoditized now; there is no going back.

    Blog text (4)
  • The additional supply in handsets will commoditize prices and make buying phones cheaper every year.

    Blog text (16)
  • The problem is that music has been commoditized and devalued.

    Blog text (33)
  • Both Cisco and Dell are in the server business, which has increasingly become commoditized.

    Blog text (31)
  • The goal was to commoditize the software so that it could be easily used by anyone without special training.

Synonyms

to commercialize
vsto commoditize
  • US
18 6.7

To make something for sale or use it mainly to make money

focuses on creating interchangeable items rather than selling them for profit
to generalize
vsto commoditize
  • US
5 4.6

To change something so many people can understand and use it

focuses on making things uniform and interchangeable rather than adapting them to taste
to commodify
vsto commoditize
3 8.0

To make something into a product people can buy, taking away its special meaning

prioritizes making items uniform and interchangeable instead of market focus

Antonyms

to specialize
  • Specialized
28 4.4

To change so a living thing fits a particular environment

How Common

to commoditize
  • Specialized
3 7.3
to standardize
  • US
83 4.2

Surface Forms

commoditize infinitive
commoditized past participle
commoditizing present participle
commoditizes third person singular

Morphology

commoditize = commodity (transparent) = commodity + ize

Formed by adding the productive verb-forming suffix '-ize' to 'commodity' (with a minor stem adjustment), and the meaning 'make into a commodity' follows directly.

Etymology

Commoditize comes from the word commodity, which means a 'useful' thing that is 'common' or the same everywhere. So to commoditize something is to turn it into a simple, common product and make people choose it mainly by price instead of its special qualities.