to write copy
2
4.4
- phrasal verb
- /raɪt ˈkɑpi/
- Jargon
:
redactar
- I am looking for a freelancer who can write copy for our new advertising campaign.
I'm a bit of a writer, so I love to write copy.
- I'm a bit of a writer, so I love to write copy.
- How, how necessary is the ability to write copy in today's entrepreneurial space?
- But they really love sitting in a dark room by themselves writing copy.
- It's way harder than writing copy or being good at planning the creative and the planning, the segmentation and cohorts and math.
- And at the time, I was working at Calvin Klein Cosmetics, writing copy for Eternity and Obsession perfume.
Examples
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To accomplish this goal—to write copy that sells—you have to put aside your mindset as a journalist and adapt the writing habits and techniques of successful copywriters.
Academic text (2009) -
How, how necessary is the ability to write copy in today's entrepreneurial space?
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Oh, do you write copy?
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Nobody ever wrote copy like you did.
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I have to imagine that if you are writing copy for a site like this, you are just starting out in this business.
Blog text (3) -
I still have a day job, one that lets me write copy all day.
Blog text (1) -
Just because we can balance the books or write copy, doesn't mean we should.
Blog text (14) -
Maybe if I hadn't written copy then, I wouldn't be doing a column now.
Academic text (2009) -
He has written copy for more than 100 clients, including Network Solutions, ITT Fluid Technology, and Intuit.
Academic text (2009) -
And at the time, I was working at Calvin Klein Cosmetics, writing copy for Eternity and Obsession perfume.
How Persuasive
472
2.7
- Jargon
2
4.4
252
3.5
198
2.7
∞
1.0
Surface Forms
Morphology
The meaning is directly compositional: 'write' (to produce text) applied to 'copy' (written material for publication/advertising) yields 'produce written material for ads or publications.' This is a standard verb + noun combination following normal semantic composition and is likely understandable to a B1 learner who knows both constituent senses.
Etymology
The phrase write copy comes from an older use of copy meaning the words ready to print, like the text newspapers and adverts used. So today write copy means 'to make the written text for advertisements and marketing'.