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Glite Dictionary
🧵 Making clothes 🖥️ Personalizing content
tailoring

tailoring

1 4.7
Changing online content to fit each person's interests
  • noun
  • /ˈteɪlɚɪŋ/
  • Jargon
translation icon : personalización
  • Businesses are increasingly focusing on tailoring their marketing strategies to meet the needs of specific customer segments.
  • tailoring services
  • tailoring activities
  • types of tailoring

Examples

  • The success of the app relies on tailoring its features to each user's preferences.

  • Future research may employ an assessment of current classroom practices to allow for tailoring of content needs to a teacher's areas of growth.

    Academic text (2011)

  • The life history of a person can play a crucial role in tailoring services to suit their needs.

    Academic text (2010)

  • Resources could be targeted more efficiently if the characteristics of homes and families suitable for tailoring interventions could be identified.

    Academic text (2011)

  • Practitioners and lawmakers should help families by tailoring, evaluating, and improving services to grandfamilies and addressing barriers to accessing benefits and supports.

    Academic text (2018)

  • Mass customization, a seeming oxymoron, is the tailoring of formerly mass-produced goods to suit individual preference.

    Academic text (2000)

  • Effective tailoring of online content ensures that users receive information relevant to their interests.

Synonyms

customization
vstailoring
  • US
14 3.9

Changing something so it suits a person's needs or tastes

applies data driven digital adjustment instead of any general change
personalization
vstailoring
  • US
8 4.2

Making something special for one person based on their needs or interests

uses data and algorithms to do this automatically for digital users
individualization
vstailoring
1 7.0

Making something fit one person's needs

uses automated data methods rather than manual change for individuals

How Personalized

tailoring
  • Jargon
1 4.7
personalization
  • US
8 4.2

Surface Forms

tailoring singular
tailorings plural

Morphology

tailoring = tailor (semi-transparent) = tailor + ing

Formed from 'tailor' + '-ing' but the sense has been extended metaphorically from clothing to customizing services or content.

Etymology

Tailoring is used today for digital work because it keeps the image of a tailor who makes clothes to 'fit' a person. So in digital services tailoring means customizing content, services, or pages to match each user's needs.