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salability

salability

1 6.0
How easy it is to sell something
  • noun
  • /ˈseɪləˌbɪlɪti/
translation icon : vendibilidad
  • It just means it's worth knowing the cost and salability impacts at the front end—even if they're not going to deter you from pursuing the project.

Examples

  • Because of the poor salability of all countries' manufacturers in competitive markets, their trade patterns with the West resemble those of Third World countries, which predominantly export raw materials and import manufactured goods.

    Academic text (1991)
  • The "type-B" home improvement project is pursued primarily to increase the property's salability.

    Blog text (15)
  • But the criticism may not have anything to do with the story's salability.

    Academic text (2009)
  • But the person herself, the inherent drama of her story, and the market you're pitching will all determine the salability of your topic.

    Academic text (2009)
  • One key to the salability of the Clinton plan is the standardization of a benefit package that is a bit richer, more comprehensive, and more secure than the one many Americans have today.

    Academic text (1993)
  • The salability of the new software depends on how well it meets customer needs.

  • Improving the layout of the store can enhance the salability of the products displayed.

  • Market research is essential to assess the salability of a product before its launch.

Synonyms

marketability
vssalability
3 4.1

The ease of selling something

is about being able to be sold without stressing buyer appeal
saleability
vssalability
1 5.5

How easy it is for sellers to find buyers for something

means general capacity for sale rather than ease or likelihood
merchantability
vssalability
  • Formal
1 8.9

The quality that makes something fit to be sold in shops

covers sale potential broadly without requiring formal standards
salableness
vssalability
9.5

How easy it is to sell something

is the standard form rather than the variant

How Salable

salability
1 6.0

Surface Forms

salability singular
salabilities plural

Morphology

salability = salable (transparent) = sale + able + ity

Formed from the adjective 'salable' + the nominalizing suffix '-ity', yielding the quality of being salable, which is directly derivable.

Etymology

Salability comes from sale ('an act of selling') plus the ending -able ('can be') and -ity ('state of'), so it literally means the 'state of being able to be sold'. Think of sale as in 'on sale' and the word sell to remember it asks whether something will 'sell' well.