road show
1
4.8
- noun
- /roʊd ʃoʊ/
- Jargon
:
presentación itinerante
- Lenz worked on design projects ranging from corporate identities to major road shows and product launches.
- start a road show
Examples
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The company organized a successful road show to attract potential investors for its new technology.
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Robert Chandler explained in the LA road show that they run many redundant backup servers so that if one goes down while you happen.
Blog text (7) -
I just got back from traveling to a road show in Europe; I go about twice a year.
Blog text (17) -
The, the road shows that we've had have been greatly a huge success.
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During the road show, the executives presented their financial strategy to investors in multiple cities.
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After weeks of preparation, the firm launched its road show to showcase the latest investment opportunities.
Synonyms
435
3.5
To give information to a group using a talk or slides
5
4.6
A series of events in different places to promote products or attract investors
How Extensive
Surface Forms
Morphology
The phrase combines 'road' (travel/movement) + 'show' (a staged event), so a learner who knows both words can infer it denotes a show that travels to different places — i.e. a series of presentations. The business-specific nuance (presentations to investors) is a domain narrowing but the core compositional idea of travelling presentations is predictable for a B1 learner.
Etymology
Road show in business comes from the same idea: company leaders take a show 'on the road' to visit cities and meet investors, so it now means a series of presentations in different places.