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inbound

inbound

6 4.2
Marketing that attracts customers by giving useful content like blog posts
  • adjective
  • /ˈɪnˌbaʊnd/
  • Jargon
translation icon : marketing de atracción
  • Instagram Polls is one way to create inbound leads from your social media following.

So I have never believed in SEO, right, or really even inbound marketing.

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Examples

  • You need an active, integrated, and ongoing inbound marketing machine to make any progress.

    Blog text (25)
  • The reason we got into inbound marketing in the first place was to help companies grow, right?

    Blog text (3)
  • How often do you use inbound marketing to grow your own company?

    Blog text (3)
  • It's great to hear ways other inbound agencies are getting new business.

    Blog text (3)
  • So which of all the inbound marketing strategies has the most impact?

    Blog text (16)
  • Many marketing veterans have trouble with the new inbound marketing reality.

    Blog text (14)
  • Here are a few real-life examples of how inbound marketing scored us paying clients.

    Blog text (3)
  • From humorous to how-to videos, brands can add another layer to their inbound content marketing.

    Blog text (6)
  • Using SEO strategies is essential for creating effective inbound marketing campaigns that attract more visitors.

  • The company's blog is a great example of inbound content designed to engage potential customers.

How Inbound

inbound
  • Jargon
6 4.2
marketing
838 2.7

Surface Forms

inbound positive

Morphology

inbound = bound (semi-transparent) = in + bound

The adjective is built transparently from 'in-' + 'bound', but the specialized marketing sense requires domain knowledge and conventional usage beyond simple compositional inference.

Etymology

Inbound in marketing uses the same parts, in- ('in' or 'toward') and bound ('heading for'), so you can think of people as 'heading to' your business. That is why inbound marketing means customers are 'coming to' you because your helpful content attracts them, not because you push ads out.