Skip to main content
Glite Dictionary
🤖 Making less personal 📝 Using impersonal grammar
impersonalization

impersonalization

8.8
Making people feel less connected to a place or service
  • noun
  • /ɪmˌpɜr.sən.əˈzeɪ.ʃən/
translation icon : impersonalización
  • The seemingly illogical combination of emotional excitement and psychic distance contributes to the effect of impersonalization.

Examples

  • The impersonalization of customer service has led to many clients feeling neglected.

  • Making that part of the equation more transparent would make a strong contribution toward solving many of the education problems we have: inequity, branding and creaming, impersonalization, and poor teacher preparation.

    Blog text (10)

  • The critical deficiency of state property lies in the impersonalization of ownership: state assets belong to everyone and to no one.

    Academic text (1994)

  • If anonymity and impersonalization allow for easier virulence in criticism, then personalization and connection work in the opposite way—to preclude it.

    Blog text (26)

  • In modern workplaces, the impersonalization of communication can hinder team cohesion.

  • She noticed the impersonalization of the emails from management, lacking any personal touch.

Synonyms

impersonality
vsimpersonalization
1 7.6

A lack of personal warmth or feeling when people speak and act

refers to the act of making things detached rather than a persistent quality
depersonalization
vsimpersonalization
1 9.9

A person is treated like an object and loses their personal qualities

makes interactions or things more detached rather than targeting a person

Antonyms

personalization
  • US
8 4.2

Making something special for one person based on their needs or interests

How Personal

personalization
  • US
8 4.2
impersonalization
8.8

Surface Forms

impersonalization singular
impersonalizations plural

Morphology

impersonalization = impersonalize (transparent) = im + person + al + ize + ation

Adding -ation to impersonalize is a standard noun-forming process, so the resulting meaning is easy to infer.

Etymology

Impersonalization comes from the parts im- meaning 'not' and personal meaning 'relating to a person'. So impersonalization is the act of making something 'not personal' — for example when a friendly service becomes distant or the human touch is removed.