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front of mind

front of mind

1 6.3
An idea you think about before others
  • noun
translation icon : en la mente
  • Keeping that feeling front of mind fueled me to commit and push through the WOD, and I'm glad I did.

Examples

  • In a fast-paced environment, customer satisfaction must be front of mind for any successful business.

  • Follow up with unique value, keep them front of mind, and keep yourself in the front of theirs.

    Blog text (19)
  • The meaning of building a "brand" is to be front of mind in your category, and you don't get there by selling your product.

    Blog text (26)
  • Searchlight's ability to keep the movie front of mind in the race will determine its fate.

    Blog text (21)
  • The way to "sell a pocket knife" is to be front of mind for the specific type or use of that knife before the prospect pulls out his wallet.

    Blog text (26)
  • If you’re talking to them on a daily basis, you’ll be front of mind next time they need your services.

    Blog text (9)
  • It was clear from chatting with these two that creating a good life for Forest was always front of mind, even in some of their toughest moments.

  • The safety of our children should always be front of mind for parents.

  • When planning the event, keeping the budget front of mind is essential to avoid overspending.

Synonyms

front and center
vsfront of mind
  • Informal
51 4.3

In a place where people notice it first

is about being a main concern in thought and not physical position
top of mind
vsfront of mind
3 4.7

The thing someone thinks about most right now

focuses on immediate priority rather than general ongoing preoccupation
at the front of mind
vsfront of mind
6.5

The main thing you are thinking about now

is the same idea but expressed in a shorter more common phrase
on one's mind
vsfront of mind
3.5

Thinking about something a lot and feeling worried

refers to a primary immediate concern rather than ongoing preoccupation

Antonyms

30 5.1

A thought or thing that you add later to something already decided

How Prominent

front of mind
1 6.3
on the radar
10 4.1
forgotten
21 2.0
unthought
1 9.5

Surface Forms

front of mind singular

Morphology

front + of + mind

The meaning is directly compositional: 'front' (foremost position) + 'of' (relating to) + 'mind' (thoughts) yields the sense 'foremost in one’s thoughts.' This spatial-prominence metaphor is a common, regular English pattern (cf. 'top of mind') and would be inferable by a B1 learner who knows the constituent words.

Etymology

Front of mind may come from imagining your mind as a desk or shelf where the things at the front are easiest to see and reach. So, if an idea is at the front of mind, it is your 'main focus' or 'immediate concern'.