Skip to main content
Glite Dictionary
📤 A sender 📧 A marketing message
emailer

emailer

3.3
An email sent to many people to tell them about products or offers
  • noun
  • /ˈiːmeɪlər/
  • Jargon
translation icon : correo promocional
  • Before the holiday season, businesses often prepare a series of emailers to attract customers.

Examples

  • I received an emailer about the upcoming sale.

  • I received an emailer this morning with exclusive discount codes for subscribers.

  • The company sent out a special emailer to announce the launch of their new product.

  • The emailer was very informative.

  • The company sent out an emailer to promote their new product line.

  • I received an emailer offering discounts on my favorite items.

  • The emailer contained information about the upcoming sale and special offers.

Synonyms

email
vsemailer
  • Texting
724 1.0

A message sent over the internet to another person

is mostly for promotional content sent to multiple recipients
mail
vsemailer
  • Texting
203 1.0

Messages sent or received over the internet

refers specifically to promotional content aimed at many recipients
email message
vsemailer
  • Texting
5 1.0

A message that someone sends by computer to another person over the internet

is used for promotional content sent to many recipients

How Promotional

to spam
  • Texting
1 4.6
mailer
  • Jargon
10 3.7
emailer
  • Jargon
3.3
newsletter
139 3.1
personal letter
  • Informal
7 1.0

Surface Forms

emailer singular
emailers plural

Morphology

emailer = email (semi-transparent) = email + er

The word is built from 'email' plus '-er', but the specialized marketing sense 'promotional email message' is conventional rather than fully predictable from the suffix alone.

Etymology

Emailer can also mean a single message sent to many people for 'selling' or 'advertising'. It is an email used like a newsletter or a 'mailer', which is why companies call a marketing email an emailer.