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upmarket

upmarket

2 5.9
More expensive and made for people with more money
  • adjective
  • /ˈʌpˌmɑrkɪt/
  • UK
translation icon : de lujo
  • The integrated producers responded by shifting production to ever more upmarket, high-margin products.
  • upmarket neighborhood
  • upmarket area
  • move upmarket

Examples

  • He runs a successful business, drives a Ferrari, and owns a house in an upmarket suburb.

    Blog text (16)
  • She prefers to shop at upmarket boutiques that offer designer brands and high-quality merchandise.

  • There is a market for an upmarket Apple TV set.

    Blog text (19)
  • Tracy looks a little out of place here, her South Molton Street style too upmarket for this crowd.

    Fiction book (1991)
  • Bauerlein also agrees he should be building a more upmarket clientele.

    Academic text (2010)
  • Already there was an advertiser's feeding frenzy as the upmarket products queued to get into future editions of the magazine.

    Fiction book (1990)
  • But if Killarney doesn't have just what one desires, it is only a five-minute drive on Oxford Road to the upmarket malls at Rosebank and the Firs, or another five to the even tonier Hyde Park Mall.

    Academic text (1999)
  • The restaurant is known for its upmarket dining experience, attracting wealthy patrons looking for fine cuisine.

  • They moved to an upmarket neighborhood, where the houses are larger and the streets are well-maintained.

Synonyms

premium
vsupmarket
74 4.3

Higher quality and more expensive than normal

focuses on appealing to wealthier buyers rather than only on quality
upscale
vsupmarket
66 5.5

Expensive and high quality, liked by people with more money

is aimed at wealthier buyers and stresses being more expensive
high-class
vsupmarket
20 5.8

Showing elegant, expensive style that makes someone seem richer or more important

values actual superior quality and higher price rather than mere appearance

Antonyms

Cheaper, lower-quality products or services for people with less money

How Expensive

upmarket
  • UK
2 5.9
high-quality
68 2.7
midrange
1 3.9
affordable
307 2.1
cheap
1.0

Surface Forms

upmarket positive

Morphology

upmarket = market (transparent) = up + market

The meaning is directly derived from 'up' (higher, better) + 'market' (segment of buyers), indicating products or services aimed at a higher-end market. [Postprocessing: moved 'up' from base_words to prefix]

Etymology

Upmarket comes from up ('higher') and market ('place where goods are sold'). So, Upmarket describes shops, products, or areas aimed at richer people, meaning they are of higher quality and more expensive.