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rapid change

rapid change

6 3.3
A quick move from one state to another
  • noun
translation icon : cambio rápido
  • In America, particularly, we tend to highlight rapid changes in our diplomatic stance.
  • undergo rapid change
  • rapid change in technology
  • period of rapid change

They have to be nimble in the face of rapid change or they die.

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Examples

  • The rapid change in consumer preferences forced the company to revise its marketing strategy quickly.

  • Unfortunately, the contexts of many social conditions are subject to rapid change, which could render the evidence obsolete.

    Academic text (2011)
  • Change is difficult to manage, and rapid change is impossible to manage.

  • And there was not a lot of rapid change going on, except maybe in the air arm in the Army.

  • And you will see a rapid change in behavior.

  • This is clearly a moment of rapid change in the world... making it imperative for each region to stay competitive.

  • Only the industries and companies that adapt to the rapid changes technology brings will survive.

    Academic text (1996)
  • The photograph sets that inform this study well document the rapid change that is occurring.

    Academic text (2013)
  • After Namibia's political independence in 1990, rapid changes were brought about in education.

    Academic text (2000)
  • In a world of rapid change, it is essential that we never let the tried and true get in the way of being open to new ways of doing things.

Synonyms

leap
vsrapid change
131 3.2

A sudden big change or increase

is a quick change in condition not necessarily large or increased
jump
vsrapid change
76 3.5

A sudden change from one state or level to another

is a quick overall alteration rather than just the sudden point
seismic shift
vsrapid change
3 6.0

A very large and sudden change in ideas, beliefs, or ways of doing things

is any quick alteration in state rather than large societal or idea change

Antonyms

304 2.0

Not changing over time and remaining the same

75 3.0

Happening slowly and steadily, not suddenly

How Fast

rapid change
6 3.3
gradual
75 3.0
steady
304 2.0

Surface Forms

rapid change singular
rapid changes plural

Morphology

rapid + change

The meaning 'a quick or sudden alteration' is directly and transparently derived from combining 'rapid' (happening with high speed) with 'change' (an alteration); the adjective + noun composition yields the intended sense without further idiomatic shift. This is a common, cross-linguistic compositional pattern, so a B1 learner who knows both constituents should readily infer the MWE's meaning.

Etymology

Rapid change gives a simple picture: think of a calm sky turning dark in minutes or of a light switch being flipped, where the situation moves from one state to another very fast. Because rapid means fast and change means becoming different, rapid change is used for a 'quick or sudden alteration'.