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Glite Dictionary
trade name

trade name

2 2.9
A name a company gives to a product or service to sell it
  • noun
  • /treɪd neɪm/
translation icon : nombre comercial
  • BST, trade name Posilac, is being used in more than a quarter of the dairy herds in the United States, according to Monsanto.
  • commercial trade name
  • mention of trade name
  • trade names or products

And the technical name is Flibanserin, but the trade name is Eddie.

Examples

  • STEEP researchers collected data that supported the registration of glyphosate, known first by the trade name Roundup.

    Academic text (1995)

  • And the technical name is Flibanserin, but the trade name is Eddie.

    Megyn Kelly

  • There are numerous trade names for the single or combination agents; however, trade names are not as important.

    Academic text (2007)

  • And the trade name for that company was to call this the Ruby.

  • Well, it's an American trade name for plastics.

    The Quiet American (1958)

  • Diolacton is an American trade name.

    The Quiet American (1958)

  • The trade name referred to the inventor and to the material properties of the product.

    Academic text (2007)

  • Hon Hai Precision Industry Company, which uses the trade name Foxconn Technology Group, is a major Apple supplier.

    Blog text (14)

  • By the late 1970s, a 1% solution of this NIF-NaHA was on the world market under the trade name Healon for ophthalmic viscosurgery.

    Academic text (2002)

  • The nasal spray is already marketed in the United States under the trade name FluMist.

Synonyms

brand
vstrade name
954 1.0

A name or symbol that identifies a company's product

is the specific commercial name companies use to sell items
make
vstrade name
158 4.2

The company or brand name of a product, like a car

is adopted by companies mainly to promote and sell products
trademark
vstrade name
  • Specialized
77 3.4

A name, symbol, or design legally used by a company to show who made a product

is the marketing name used in public rather than a legal mark
brand name
vstrade name
33 1.6

A name a company gives to a product or service to show it is different from others

is used mainly for marketing and public promotion
marque
vstrade name
2 8.2

A brand name for a car maker or its cars

is the commercial name used to market the product

Surface Forms

trade name singular
trade names plural

Morphology

trade + name

The meaning is directly compositional: 'trade' (business/commercial activity) + 'name' (an identifier) yields a straightforward sense of a name used in commerce for a product or company, which a B1 learner who knows both words can infer. Although there is a technical/legal distinction between 'trade name' and 'brand name', that nuance is not needed for basic understanding and does not prevent learners from deriving the general meaning.

Etymology

Trade name comes from old markets where sellers used a special trade name or sign for their goods so customers could tell who made or sold them. That's why today a trade name means the name a company uses to sell a product or service.