swag
- noun
- /swæɡ/
- Informal
- At the conference, attendees were thrilled to receive free swag like pens and tote bags.
- swag bag
- free swag
- give away swag
There'll be a brand that owns the meditation swag, right?
- There'll be a brand that owns the meditation swag, right?
- Do you want to support the band and win some sweet, sweet swag?
- And everywhere you look, people are Hawking spooky Halloween swag.
- You don't have to have any philosophy swag these days, like a ball cap or AT shirt.
- This is the do swag goo, I think it's called.
Examples
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I spent hours wading through the swag bags I'd gotten from tourism officials.
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Grey stopped by our booth at RubyConf, and we loaded him up with swag.
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This was part of the swag for the event.
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I did grab us a swag bag.
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Wow, what kind of swag did you score?
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Well, anyway, I brought you some swag.
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Once you have some cool swag, you can send out an email letting everyone on the list know.
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Whether I get free swag or not, Spark Fun totally rocks.
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Huge thanks to everyone who participated, and to our prize and swag sponsors!
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I also love the 4Naturals hair products we received in our swag bag.
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Synonyms
Items sold to people, like T-shirts and posters
A free item given to people to promote a product or event
An item given free at events or to advertise a product
Products that a band or brand sells to fans, like T-shirts
How Promotional
Surface Forms
Etymology
Swag for free promotional items grew from the idea of 'loot' or free goods, so companies use swag for the small free things like pens and bags you get at events. That's why swag now means branded free stuff given away to visitors.