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stylebook

stylebook

5.3
A book that sets rules for a company's visual identity, like logos and colors
  • noun
  • /ˈstaɪlˌbʊk/
translation icon : guía de marca
  • Every department must follow the stylebook when creating official documents and presentations.

Examples

  • The company has a detailed stylebook for branding.

  • Every designer should refer to the stylebook regularly.

  • The marketing team referred to the stylebook to ensure all materials matched the company's visual identity.

  • Before designing the new website, she carefully reviewed the organization's stylebook for logo and color requirements.

  • The graphic designer consulted the company's stylebook to ensure the branding remained consistent.

  • Before creating the marketing materials, the team reviewed the stylebook to adhere to the established guidelines.

  • Each department was given a copy of the stylebook to help maintain uniformity in their presentations.

Antonyms

unbranded
1 5.1

Has no company name or logo on it

Surface Forms

stylebook singular
stylebooks plural

Morphology

stylebook = style + book (transparent) = style + book

Compound of 'style' + 'book' used for branding guidelines; the sense is a straightforward 'book about style (visual identity)'.

Etymology

Stylebook combines style ('the look or design you use') and book ('a set of pages'). So a stylebook is a 'book of style' that sets rules about logos, colors, and fonts so all materials look the same.