programmatic
1
6.8
- adjective
- /ˌproʊɡrəˈmætɪk/
- Jargon
:
programático
- Gamble is now using programmatic buying, and luxury advertisers are starting to follow.
- programmatic technology
They're overpaying grossly for programmatic digital banners.
- They're overpaying grossly for programmatic digital banners.
- So, you know, programmatic or electronic trading exchanges are essentially a way to automate all buying.
- It's simply the replication of human intelligence at scale, automated and program programmatic.
Examples
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Internet Explorer 3 and Netscape 3 only allowed programmatic access to form elements, images, and links.
Blog text (24) -
Just as we look to context to help drive an online or mobile display campaign, programmatic out-of-home buying can do the same.
Blog text (13) -
The number one thing that my clients spend money on is programmatic banner ad buying, right?
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Most importantly, it is that those infrastructure services are available through a programmatic interface.
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So, you know, programmatic or electronic trading exchanges are essentially a way to automate all buying.
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There continues to be a need to educate all members of the health care industry about innovative programmatic and technological solutions that effectively reduce the risk of injuries among nurses and other patient care providers.
Academic text (2006) -
The same shift to programmatic buying is about to happen with what’s known as "out-of-home" advertising.
Blog text (13) -
Many businesses are adopting programmatic advertising to improve the efficiency of their ad campaigns.
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Through programmatic technology, companies can automate their digital marketing processes for better targeting.
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The rise of programmatic solutions has transformed how marketers manage their online advertisements.
Synonyms
195
3.4
Works by itself with little or no human control
74
4.0
Machines or computers run a system instead of people
Antonyms
How Automated
Surface Forms
Morphology
Etymology
Programmatic comes from program, a word made from pro- 'before' and gramma 'written' that originally meant a written set of instructions. So in computers and advertising, programmatic means tasks done automatically by software that follows those instructions.