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memorability

memorability

1 4.9
The quality of being easy to remember
  • noun
  • /ˌmɛmərəˈbɪləti/
translation icon : memorabilidad
  • Teachers often aim for high memorability in their lessons to help students retain information.
  • achieve memorability

Examples

  • Using vivid imagery can enhance the memorability of a presentation.

  • How much does memorability matter in literature?

    Academic text (2010)
  • The memorability of the words in songs offers good opportunities for developing young students' sight vocabulary.

    Academic text (2013)
  • Therefore, in the interests of familiarity and memorability, the researchers looked outside of library literature.

    Academic text (2014)
  • Seek surprise: attach a riveting fact or story to increase the memorability of information.

    Academic text (2015)
  • In this quest for memorability, content creators will seek to tap into the emotions of the audience.

    Blog text (5)
  • This result suggested (as is now well known) that the level of meaning present in a given visual stimulus item naturally contributes to its memorability.

    Academic text (2002)
  • Although this study was primarily concerned with testing the memorability and value of the Five Ws, several unanticipated findings were discovered via the formative assessment.

    Academic text (2014)
  • Along with display, memorability proves a primary motive for chiasmus in forms ranging from aphorisms to advertisements.

    Academic text (2001)
  • The researchers were primarily concerned with testing the memorability of the Five Ws evaluation method, instructors' perceived value of that method, and its effectiveness as a scaffold.

    Academic text (2014)

Synonyms

catchiness
vsmemorability
3.4

How easy it is to remember a tune or phrase

is easy to remember or worth remembering in general rather than only in ads

Antonyms

11 3.5

A habit of not remembering things like names or keys

How Memorable

fame
439 1.0
memorability
1 4.9
notability
1 5.8
forgetfulness
11 3.5

Surface Forms

memorability singular

Morphology

memorability = memorable (transparent) = memor + able + ity

Formed from the recognizable adjective 'memorable' + the noun-forming suffix '-ity', so the meaning (the quality of being memorable) is directly derived.

Etymology

Memorability comes from the word memory ('the ability to remember') plus the endings -able ('can be') and -ity ('the quality of'). So it means 'the quality of being able to be remembered', which is why we use it for things that are easy or worth remembering.