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markdown

markdown

2 3.8
A reduction in a product's price to encourage sales
  • noun
  • /ˈmɑrkˌdaʊn/
  • US
translation icon : descuento
  • After the holiday season, stores typically offer deep markdowns to clear out leftover inventory.
  • markdown sale
  • heavy markdowns
  • markdowns and discounts

Examples

  • Many shoppers wait for markdowns to buy their favorite items at discounted prices, especially during holiday sales.

  • Markdowns of as much as 90% can be found.

    Blog text (5)
  • Most Americans take for granted that any markdown in price at all is a deal.

  • This week it's mostly home items that saw markdowns, including several mirrors.

    Blog text (2)
  • Clothing saw markdowns across a few categories detailed below.

    Blog text (2)
  • I was in Walmart last night going through children's clothing markdown racks.

    Blog text (7)
  • Last season's markdowns.

  • Sales for the year are $2,600 and permanent markdowns are $300, resulting in ending inventory at retail of $1,900.

    Academic text (2018)
  • They brought together high-profile, luxury brands like Louis Vuitton and Hermès under the same roof online—and they did it with a 60 percent markdown.

    Blog text (5)
  • During the sale, there will be significant markdowns on winter clothing to attract more customers.

Synonyms

sale
vsmarkdown
476 1.0

A time when shops offer goods at lower prices

is the act of lowering price usually done to encourage purchases
price cut
vsmarkdown
3 1.4

A fall in the amount you pay for something

is mainly used to encourage purchases rather than only change the price
price reduction
vsmarkdown
3 2.0

Making goods or services cheaper

is usually intended to encourage purchases rather than only the process
steep discount
vsmarkdown
1 2.5

A much lower price than usual on an item

is usually a smaller reduction aimed at encouraging customers
price cutting
vsmarkdown
1 2.8

Reducing the price of goods below the usual amount to attract customers

focuses on undercutting competitors rather than simply encouraging general purchases
cut rate
vsmarkdown
1 3.3

A price lower than the usual one

refers to a reduction used mainly to encourage purchases
cut price
vsmarkdown
  • UK
2.0

A lower price than normal

emphasizes the motive to boost sales rather than just the low charge
cut-rate sale
vsmarkdown
  • US
2.7

An event when shops sell goods at much lower prices for a short time to clear old stock

is a general reduction aimed to encourage buying rather than a timed event

Antonyms

markup
  • Specialized
16 4.4

Extra money added to the cost of goods to sell them for a profit

How Much

giveaway
50 3.2
markdown
  • US
2 3.8
price cut
3 1.4
to discount
36 1.7

Surface Forms

markdown singular
markdowns plural

Morphology

markdown = mark + down (transparent) = mark + down

Directly derived from the phrasal verb 'mark down' (to reduce a price); the noun denotes that reduction in a straightforward way.

Etymology

Markdown for a price cut comes from the idea of mark (to write) and down (to make lower). A helpful way to remember it is to imagine a shop writing a lower price on a tag, so a markdown is a lower price or discount.