lost on
- idiom
- Nevertheless, the importance of these ideas was not lost on the technocrats in Brazil's national development bank.
- irony is lost on many
- point was lost on many
- lesson was not lost on many
And that message was not lost on Bill Tutt.
- And that message was not lost on Bill Tutt.
- And that was, you know, that wasn't lost on me.
- And the opportunity to point to brain scans has not been lost on defence teams.
- But why you would do that is mostly lost on us.
- That's honestly, it's so lost on us.
- A lot of the the Retrotech right around when I was growing up is lost on me.
- Are they aware that JFK and JFK Junior were Liberal Democrats or is that lost on them?
- Now let's face it, this is my YouTube channel and the irony is not lost on me that this is a form of social media.
- And it's never been lost on me that people travel from all over the world to go to Disney World.
- But it's probably not lost on you at this point in your life that the you were, you're a weapon.
- And, you know, I don't think it's going to be lost on anyone that you can basically take that story, put it today.
- And the the irony of Donald Trump being the leader of the family values coalition is not lost on me.
Examples
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It's not lost on me that your situation is a little bit out of the ordinary.
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But their intent appears to have been lost on their recipient.
Academic text (2004) -
Too bad it's lost on everybody else.
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This day certainly has not been lost on you.
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And it's never been lost on me that people travel from all over the world to go to Disney World.
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Okay, well, the distinction is lost on me.
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If your Milton is a little rusty, some of the pleasure may be lost on you.
Academic text (2011) -
The power of visual scale and its complicated relation to gender was not lost on her.
Academic text (2013) -
Well, your sacrifices aren't lost on me.
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The message was clearly lost on him, as he continued to misinterpret everything.
Synonyms
Too difficult for someone to understand
Not understanding what someone says or means
Not fully understood by people
Not understood or noticed by most people
Not heard or understood because of loud noise
Antonyms
How Understood
Surface Forms
Morphology
Although 'lost' and 'on' have clear literal meanings, the phrase uses 'lost' metaphorically (something failing to reach or affect someone) with 'on' marking the experiencer, so the sense 'not understood or appreciated by someone' is inferable but not strictly compositional. This indirect, metaphorical mapping may be guessed by some learners but is not fully predictable without exposure, and comparable constructions vary across languages.
Etymology
Lost on comes from the simple image of something that misses its target: imagine a gift thrown toward a person but it falls to the ground and is lost instead of landing on them. So, when a joke or idea is lost on someone, it is 'not understood or appreciated' by that person.