logomania
- noun
- /ˌloʊɡəˈmeɪniə/
- Literature
- The rise of logomania has changed fashion trends dramatically.
Examples
-
Fashion writers said the season favoured logomania as consumers embraced bold brand identities.
-
Streetwear culture has turned simple labels into status symbols, a kind of logomania.
-
The designer's new line is unapologetic logomania, every jacket showing a giant emblem.
-
Many celebrities embrace logomania in their clothing choices.
-
In the 1990s, logomania became popular as designers showcased their brand logos prominently on handbags and shoes.
-
The rise of logomania in streetwear reflects a culture deeply invested in brand identity and consumerism.
-
She embraced logomania by wearing a jacket adorned with the logo of her favorite sports brand.
Synonyms
A very bright and fancy style that attracts attention in dress or manner
Expensive shiny jewelry or accessories worn to show wealth
Strong, blind support for a person, group, or product that ignores faults
Clothes that are very bright or look expensive to get attention
A lot of extra decoration that looks showy
Excessive worship of symbols like pictures or icons
Antonyms
Saying something in a way that makes it seem less important, serious, or bad than it really is
Surface Forms
Morphology
Etymology
Logomania also comes from logo- and the everyday word logo, which means 'a company's picture', plus -mania meaning 'craze' or 'madness'. So logomania can mean a 'craze for logos', which explains the fashion trend of showing brand marks everywhere.