to localize
- verb
- /ˈloʊkəˌlaɪz/
- Specialized
- The software needs to be localized to meet the legal requirements of each country.
- localized traditions
- ability to localize
- more localized
So there's one thing to be sold internationally, but then when you localize, it takes a lot of personalization across.
- So there's one thing to be sold internationally, but then when you localize, it takes a lot of personalization across.
Examples
-
Coke's global campaign slogan is open happiness, but they localize it and they don't just guess what makes people happy.
-
I think the next step for ramen in America is really to localize ingredients and create different styles based upon the regions we have here.
-
It helps you localize some of the code to those places when you need to.
-
Well, this is the first step towards localizing the return of the goods and services economy.
-
The feeds are localized to the viewer.
-
The second system is a voluntary, confidential system that is localized to each healthcare facility.
Academic text (2003) -
So there's one thing to be sold internationally, but then when you localize, it takes a lot of personalization across.
-
The need to find appropriate and localized solutions, rather than imposing a uniform panacea, cannot be overstressed.
Academic text (2003) -
To effectively market our app, we must localize it for different languages and cultures.
-
Companies often localize their websites to better connect with local consumers.
Antonyms
How Localized
Surface Forms
Morphology
Etymology
Localize comes from local (Latin locus 'place') and the ending -ize 'make', so the word literally means 'make local'. In business and tech this explains the modern use: to change a product or text so it fits the language, customs and needs of a particular place.