like hot cakes
- idiom
- Informal
- This stuff sells like hot cakes!
- sold like hot cakes
- go like hot cakes
Examples
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Mirrorless FF will sell like hot cakes.
Blog text (7) -
For example, anything that helps people with SEO (get traffic, build links) sells like hot cakes, so all you would need to do is have a look at the top-selling apps from the last few weeks, and you are going to get a ton of ideas.
Blog text (20) -
Both sold like hot cakes for months.
Blog text (24) -
Adventure, sex... you put that in your book, it'll sell like hot cakes.
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They're handing them out like hot cakes.
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I'm a self-published author whose books are selling like hot cakes.
Blog text (5) -
Even back in 2010, when HTC was selling like hot cakes, they were having problems sourcing components.
Blog text (27) -
This is especially true for powerful mobile phones that support app use and installation, such as smartphones and iPhones, which sell like hot cakes today.
Blog text (34) -
Inside, Linda Lovelace had sold only 600 copies before the trial, but 600,000 sold like hot cakes within a fortnight of the verdict.
Academic text (2010) -
These new smartphones are selling like hot cakes since they are very affordable.
Synonyms
At a fast speed or without delay
In a very short time
Very quickly without delay
To sell very quickly because many people want it
To be bought quickly by many people
Many people buy it very quickly
Antonyms
How Fast
Surface Forms
Morphology
The literal words 'like' + 'hot' + 'cakes' create an image of something selling while hot, but the commercial sense 'sell very quickly or in large quantities' depends on a metaphorical extension (hot = in demand) rather than strict compositionality. Because the elements give a plausible but not fully predictable clue and many languages have similar food-selling metaphors, a B1 learner might infer the general idea but not reliably without prior exposure.
Etymology
The idiom like hot cakes comes from the image of fresh, hot cakes or pancakes at a market being bought as soon as they were ready. So it now means 'very quickly' or 'in large quantities'.