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to keep it juicy

to keep it juicy

9.3
To make a story or report lively and exciting so readers stay interested
  • phrasal verb
  • Literature
translation icon : mantenerlo interesante
  • Podcasters often keep it juicy when discussing celebrity rumors to boost audience numbers.

Examples

  • She decided to keep it juicy by adding a surprising twist to the interview.

  • Editors told the columnist to keep it juicy so readers would not stop scrolling.

  • You should keep it juicy to attract more readers!

  • The blogger always keeps it juicy with exciting headlines.

  • She always tries to keep it juicy by including colorful anecdotes in her blog posts.

  • To engage viewers, the news anchor was advised to keep it juicy with dramatic visuals and soundbites.

  • Writers often aim to keep it juicy in their stories by using vivid descriptions and unexpected plot twists.

Synonyms

to spice up
vsto keep it juicy
  • Informal
23 3.9

To make something more interesting or exciting

uses vivid attention grabbing detail deliberately to maintain audience interest
to sensationalize
vsto keep it juicy
  • Literature
12 6.8

To make stories seem more exciting than they are

focuses on keeping content vivid to hold audience interest rather than overstate facts
to keep the pot boiling
vsto keep it juicy
  • Informal
1 7.2

To make people stay interested and active in a project

uses vivid, sensational presentation to hold audience interest rather than sustain activity

Antonyms

15 1.4

To make someone feel tired or not interested by being dull when you speak

12 4.9

Remove or change words people find offensive to make something more acceptable

How Sensational

to sensationalize
  • Literature
12 6.8
to keep it juicy
  • Literature
9.3
to embellish
19 6.1

Surface Forms

keep it juicy infinitive
keeping it juicy present participle
keeps it juicy third person singular
kept it juicy past participle

Morphology

keep + it + juicy

The meaning is directly derivable from combining 'keep' (maintain) with 'juicy' (sensational, vivid): a learner who knows both words can infer 'maintain it in a sensational/vivid state'. The verb + pronoun + adjective pattern is regular in English and the metaphorical use of 'juicy' is common cross-linguistically, so a B1 learner would likely understand this expression.

Etymology

Keep it juicy for stories may come from comparing news to food full of taste: writers called exciting or secret details 'juicy'. So to keep it juicy means 'to keep a story exciting or full of gossip' to keep readers interested.