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fluff

fluff

16 3.5
Unimportant words in writing or speech
  • noun
  • /flʌf/
  • Literature
translation icon : relleno
  • This is pure fluff.

It's for the attention seeking and the immature fluff that it is.

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Examples

  • Your content seems to be the point and without a lot of fluff and lofty promises like so many others.

    Blog text (8)
  • I have to do some fluff piece interview.

  • I think I have the perfect fluff piece to start you off with.

  • The station wants more fluff.

  • The committee wants a fluff piece, not an expose' ...

  • I have an audience that depends on me for news, weather, sports and heart-warming fluff pieces.

  • When I began working with elementary preservice teachers, I found what I considered "fluff" in the lessons they prepared.

    Academic text (2004)
  • Everything you get is pure meat; there's no fluff, no filler, no wasted time.

    Blog text (19)
  • The article was filled with fluff that distracted from the main story.

  • She wrote a fluff piece about a celebrity's new pet for the magazine.

Synonyms

nonsense
vsfluff
578 2.5

Words or ideas that do not make sense

is a term for such meaningless content especially in broadcasts or writing
garbage
vsfluff
  • Informal
246 1.6

Useless or silly information, for example in unwanted emails

is used mainly for trivial content in speech or media contexts
trash
vsfluff
  • Slang
102 3.1

Words or writing that have no value

is aimed at trivial content especially in spoken or broadcast forms
trivia
vsfluff
84 4.2

Small unimportant facts that people like to know

is used for trivial material specifically in spoken or written media
rubbish
vsfluff
  • UK
49 2.5

Talk or writing that is not true and not useful

focuses that judgement specifically on broadcast, speech, or writing content
frivolity
vsfluff
9 6.7

Light, silly behavior that is not serious

is instead used for trivial material specifically in speech or writing
pap
vsfluff
  • Literature
7 9.7

Simple words and ideas that lack real meaning

applies the same lack of substance but tied to broadcast or speech
chaff
vsfluff
7 8.4

Useless or unimportant things that distract from what matters

is specifically about unimportant content in speech or writing
triviality
vsfluff
6 5.4

A small detail that does not matter

is used for trivial content particularly in communication media
blah
vsfluff
  • Informal
5 9.3

Words or ideas that sound important but have little real meaning

is focused instead on trivial or unimportant content without pretension
prattle
vsfluff
5 8.7

Silly talk about unimportant things

is the label for such unimportant content when found in broadcasts or writing
piffle
vsfluff
  • Informal
3 9.9

Talk that is silly and unimportant

is the same triviality but used broadly for various content forms
faddle
vsfluff
2 9.9

A small unimportant fuss that wastes time

is similar but usually labels general unimportant material rather than fuss
frippery
vsfluff
  • Archaic
1 9.9

Small decorative things that are fancy and not useful

is about trivial content in words or broadcasts rather than visual ornament
stuff and nonsense
vsfluff
  • Informal
1 6.6

Silly talk that is not true or useful

is the term used for such senselessness within media or writing
prate
vsfluff
  • Literature
1 9.9

Long, silly talk that has no useful meaning

is the label for that lack of substance when in broadcasts or writing
mere trifle
vsfluff
1 4.0

A small thing that is not important

is applied to small unimportant pieces of writing or spoken content
bagatelle
vsfluff
  • Literature
1 9.9

A small unimportant thing not worth worrying about

is focused on trivial material appearing in speech or broadcasts
trumpery
vsfluff
  • Archaic
1 9.9

Worthless or silly talk that has no useful ideas

is similar but focuses on trivial content in communication, not ornament
paps
vsfluff
8.7

Cheap, silly writing or shows that give little real information

covers similar weak content but emphasizes spoken or broadcast forms
mere pabulum
vsfluff
  • Formal
9.9

Boring, unimportant words or ideas in speech that have no real meaning

matches that lack of substance but stresses triviality over blandness
prittle-prattle
vsfluff
  • Archaic
9.7

Light talk about unimportant, silly things people say

applies more broadly to unimportant material beyond casual conversation
bumph
vsfluff
  • UK
9.9

Papers and documents you do not need and find boring to read

is broader, covering trivial content across speech and broadcast as well
snuff-and-butter
vsfluff
  • Archaic
9.9

Ordinary talk that is simple and not deep

is similar but applies to a wider range of trivial media content

Compounds

A sweet soft white spread used as a dessert topping or filling

fluff bunny
  • Slang
9.9

A person who loves very cute things and acts very sweet

How Important

content
3.3
fluff
  • Literature
16 3.5
trivia
84 4.2

Surface Forms

fluff singular
fluffs plural

Etymology

Fluff for unimportant material uses the same image: like loose fibers with no weight, 'fluff' means words or ideas that are light and have no real substance.