ORM
- noun
- /ɔːrɛm/
- Jargon
:
gestión de la reputación en línea
- Effective ORM can significantly enhance a brand's public image on social media platforms.
Examples
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By contrast, I recently saw a wonderful recommendation for these guys: http://bigfootmovers.com/, and I'm thinking this whole ORM/SEO really does hint at a higher purpose in terms of separating wheat from chaff in the service industries across the board.
Blog text (11) -
The buzzword among the organizations I met with is ORM—Online Reputation Management—and this was often cited as the major focus of their social presence.
Blog text (25) -
I had to personally alert Casey Movers about their ORM problem.
Blog text (11) -
As you may well know, both online reputation management (ORM) and search engine optimization (SEO) eat keywords for breakfast.
Blog text (28) -
Many companies hire experts to manage their ORM and ensure their online reputation remains strong.
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After a negative article was published, the firm's ORM team quickly worked to mitigate the damage.
How Active
Surface Forms
Morphology
ORM = online reputation management (opaque) = O + R + M
The acronym's letters do not by themselves indicate the full phrase 'online reputation management'; the expansion is required to understand the meaning.
Etymology
ORM stands for Online Reputation Management, which is about watching and guiding a person or company's online 'image'. Think of it like cleaning or shaping what people see on the web, so ORM protects and improves reputation.