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BOGO

BOGO

1 3.5
A sales deal where you buy one item and get a second one free
  • noun
  • Jargon
: BOGO
  • All of these pro-TOMS comments simply prove how good a marketing campaign the BOGO scheme has been.

I thought the BOGO wings we got at Buffalo Wild Wings were bad, But, yeah, she looks crazy.

Examples

  • And the other thing I got, Oh, Nick's had a BOGO thing going on.

  • Spalding is doing a BOGO for soccer balls.

    Blog text (29)
  • Or BOGO clothing from Levi's.

    Blog text (29)
  • Also, another regional grocer, Ingles, has stepped up its game recently and begun to offer many BOGO deals every week.

    Blog text (17)
  • A deal from Outlander: "At Dominick's, they have Fannie May Assorted Chocolates on sale BOGO for $19.99."

    Blog text (33)
  • Most students have heard of TOMS shoes and their Buy One Give One (BOGO) model—when you buy a pair of shoes, they give a pair to some poor kid in some far corner of the world who doesn't have shoes.

    Blog text (29)
  • At the grocery store, I took advantage of the BOGO offer on select snacks, buying one and getting another free.

  • The clothing store is having a BOGO sale this weekend, so if you buy one shirt, you can get another for free.

  • During the promotional event, customers enjoyed a BOGO deal on all beverages, making it a great time to stock up.

Synonyms

giveaway
vsBOGO
62 3.2

A free item given to people to promote a product or event

is conditional on buying one item to receive another free or discounted
promo
vsBOGO
  • Informal
61 4.1

Short advertisement for a product or event

is one specific promotional structure where buying one gives the other free or reduced
twofer
vsBOGO
  • Slang
6 8.8

A special offer where you get two items for the price of one

lets the second be free or discounted after purchasing the first
freebie
vsBOGO
  • Informal
4 2.8

An item given free at events or to advertise a product

is offered instead as a deal that needs one purchase to unlock
sales incentive
vsBOGO
  • Specialized
1 3.8

An offer to customers like a discount or free gift to make them buy

is specifically the deal where buying one yields a free or reduced second
1 1.0

An offer selling two items together for two dollars

differs by fixing the paired price rather than giving the second free
two for two
vsBOGO
1 2.8

Shops sell two items together for a set price, often two dollars

requires buying one item to obtain the other free or at discount

How Generous

freebie
  • Informal
4 2.8
BOGO
  • Jargon
1 3.5
to coupon
  • US
1 4.8
discount
308 1.0

Surface Forms

BOGO singular
BOGOs plural

Etymology

BOGO comes from the shopping short form of the phrase 'Buy One, Get One'. It brings to mind the letters B-O-G-O on a sale sign and means a deal where buying one item gets you a second one free or at a lower price.