customer's man
- noun
- Archaic
:
representante de cuentas
- The customer's man handled all communication between the agency and the client.
Examples
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Each brokerage firm assigned a customer's man to manage its biggest accounts.
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After years as a customer's man, he knew how to anticipate his clients' needs.
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The customer's man ensured that all needs were met.
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Have you spoken to the customer's man yet?
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After years as a customer's man, he learned to anticipate his clients' needs effectively.
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Each brokerage assigned a customer's man to nurture and grow its most important relationships.
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The customer's man was responsible for maintaining regular communication with the client.
Synonyms
7
5.9
A person who manages a client's work and relationship at an agency
1
4.5
A person who manages client accounts and keeps in contact with them for a company
A person who manages a client's account at a company like an advertising agency
Surface Forms
Morphology
customer's + man
The construction is a straightforward possessive composition: 'customer's' + 'man' yields 'the man associated with a customer' so a B1 learner who knows 'customer' and 'man' can infer it refers to a person assigned to or representing a customer. The specific occupational sense (liaison/relationship manager) is a natural, predictable extension of that possessive relationship, so the phrase is largely compositional and transparent.
Etymology
Customer's man may come from a simple business picture: a firm gave each customer one man to look after their needs, so he was literally the customer's man. That's why the phrase means 'a person who manages a client's account and looks after the client's needs'.